Holland America Line has unveiled the return of its ‘Start Your Journey Sale’.
Running until February 26, 2026, guests who book applicable voyages with ‘Have it All’ fares will benefit from a free stateroom upgrade, free car parking on sailings departing from Dover in 2026, and reduced fares for children aged 18 and under travelling as the third and fourth guests.
The offer is valid for bookings on more than 500 cruises departing from Summer 2026 to Spring 2027, and visiting destinations worldwide.
Additionally, guests who book by January 31, 2026, will also receive up to US$500 per stateroom onboard spending money, and a further bonus of up to $200 shore excursion credit per stateroom when booking an Alaska 2026 cruise or cruisetour.
The ‘Have it All’ benefits include a Signature Beverage Package, shore excursion credit, speciality dining, Wi-Fi and prepaid crew appreciation.
Karen Farndell, associate vice president, sales & marketing, UK & Ireland at Holland America Line, said: “Our ‘Start Your Journey Sale’ offer is one of our biggest promotions yet, designed to make planning a future cruise with Holland America Line simpler and more rewarding from the very beginning. By combining savings with benefits such as stateroom upgrades, free parking for our popular Dover itineraries, and onboard spending money, we’re giving guests more flexibility to shape the holiday they really want.
“With a wide choice of itineraries across the globe, this is an ideal opportunity for guests to book a great-value cruise while enjoying the wide range of experiences and relaxed pace that define a Holland America Line cruise.”
Voyages included in the offer include Holland America Line’s roundtrip departures from Dover, as well as worldwide sailings visiting Alaska; the British Isles; the Caribbean; Canada/New England; the Mediterranean; Mexico; northern Europe; the Panama Canal; Hawaii: South Pacific: South America and Antarctica; Asia; Australia and New Zealand; the US Pacific Coast; and Alaska Cruisetours.
Sample sailings included in the offer:
Sails roundtrip from Vancouver, calling at Inside Passage scenic cruising; Tracy Arm Inlet; Juneau; Skagway; Glacier Bay scenic cruising; Ketchikan
Departs June 27, 2026
From £1,489pp, including ‘Have it All’
13-Day Canary Island Enchantment with Portugal
Sails roundtrip from Dover, calling at Rotterdam, The Netherlands; Agadir, Morocco; Arrecife, Lanzarote; Las Palmas, Gran Canaria; Santa Cruz, Tenerife; Lisbon, Portugal
Departs April 17, 2026
From £2,919pp, including ‘Have it All’ and free parking in Dover
For more information on Holland America Line, consult a travel agent, visit hollandamerica.com or call 0344 338 8607Sale’ campaign
‘Start Your Journey Sale’ is not valid on Grand Voyages or cruises of five days or less
Holland America Line has been exploring the world for 150+ years with expertly crafted itineraries, extraordinary service and genuine connections to the destinations. Offering an ideal perfectly-sized ship experience, its fleet visits nearly 400 ports in 114 countries around the world and has shared the thrill of Alaska for more than 75 years — longer than any other cruise line. Holland America Line’s 11 vessels feature a diverse range of enriching activities and amenities focused on destination immersion and personalized travel. Guests enjoy the best entertainment at sea, and dining venues featuring exclusive dishes by world-famous chefs. A new global fresh fish program brings more than 80 types of fresh fish on board, sourced and served locally in regions around the world.
LUXE Serendipity magazine 
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