Jumeirah Beach Hotel in Dubai welcomes Wayne Rooney this October for an exclusive hosted family experience in collaboration with Football Escapes. Running from 30 October 2026, the programme is part of a curated seven-night stay at the beachfront resort in Dubai.
Set against the backdrop of the Arabian Gulf, the experience blends world-class hospitality with professional football coaching, creating meaningful moments for families to connect, play and unwind together.
Throughout the week, Rooney will lead daily football sessions for children alongside UEFA-licensed Football Escapes coaches. Designed to build confidence, encourage teamwork and nurture a love of the game, the sessions are complemented by interactive family challenges and the much-anticipated Parents’ Game, offering families the opportunity to step onto the pitch together.
Beyond the football programme, guests will enjoy a series of exclusive hotel moments including a live Q&A with Rooney at Dhow & Anchor, a dedicated games night, medal celebrations and relaxed social gatherings. The format allows for authentic interaction, giving families the opportunity to engage with one of football’s most recognised figures in an intimate and informal setting.
bout Jumeirah
Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, operates an exceptional portfolio of 29 properties across 11 countries in the Middle East, Europe, and Asia. In 1999, Jumeirah changed the face of luxury hospitality with the opening of the iconic Jumeirah Burj Al Arab and the brand is now renowned worldwide for its distinguished beachfront resorts, esteemed city hotels and luxury residences. From the contemporary Maldivian island paradise at Jumeirah Olhahali Island to the art-inspired Jumeirah Capri Palace in Italy and the modern twist on a British classic at Jumeirah Carlton Tower in London, the brand has become synonymous with warm and generous service and the ability to craft distinctive and purposeful experiences that bring joy to guests from across the world.
Wayne Rooney, Football Escapes Ambassador, said: “I’ve loved both of my trips to Jumeirah Beach Hotel with Football Escapes, so I couldn’t wait to come back. The whole week is such a brilliant experience; the kids get stuck in from the first session, and you can see their confidence grow every day. Lots of families from last year are coming back, and I can’t wait to see how much their football has come on.”
Outside of scheduled activities, families can immerse themselves in Jumeirah Beach Hotel’s expansive leisure offering. From its private beach and five swimming pools to a selection of family-friendly dining destinations, complimentary access to J Club and Jumeirah Circle – the resort’s kids club – the hotel provides a seamless balance of activity and relaxation.
About Football Escapes
Football Escapes creates luxury family football holidays at handpicked resorts in Greece, Spain, Portugal, Turkey, Dubai and the Maldives. Children aged 5 to 15 receive personalised coaching from UEFA licensed coaches and football legends, while parents enjoy world class resorts and the chance to play alongside former professionals in the parents’ match.
Ambassadors have included Rio Ferdinand, Michael Owen, Wayne Rooney, Gary Cahill, Bobby Zamora and many more. Meet them all at footballescapes.com/meet-our-ambassadors. Every family receives a signed football shirt and a personalised video message from a legend before they travel, and every child receives their own personalised football kit.
Resort partners include IKOS Resorts, Jumeirah Beach Hotel, Quinta do Lago, Regnum, Siyam World and many more. Sam Hubert founded Football Escapes.
Jumeirah Beach Hotel is Jumeirah’s founding property and a beloved family destination in Dubai. Opened in 1997 and known for its distinctive wave-shaped architecture, the 26-storey vibrant beachfront hotel features 599 sea-facing rooms and suites, alongside 19 private Al Bahar villas overlooking Jumeirah Burj Al Arab. In 2026, the hotel’s dining offering evolved with the introduction of three new concepts and the opening of a new beach bar, complementing its wider collection of dining destinations. Families are at the heart of the experience, with Jumeirah Circle kids’ club, designed in collaboration with experiential play space OliOli®, providing dedicated spaces for creativity and discovery. The hotel also features extensive conference and outdoor banqueting facilities, alongside fitness and wellbeing facilities at J Club and Talise spa.
To book, visit www.footballescapes.com. For more information about Jumeirah Beach Hotel, visit www.jumeirah.com/en/stay/dubai/jumeirah-beach-hotel.

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